Tech has (and hasn't) changed in five years
I encourage you to reflect on what life was like a very short while ago.
2010.
Yes, a whole five years ago.
I am going to present just 4 bullet points: 2 facts and 2 comments.
• In 2010 Netflix were a DVD rental provider. In the US alone, they were shipping two million DVDs a day. Look at them now - and from a New Zealand perspective, you can hear more about them.
• Twitter's share of usage amongst the social media toolset remains unchanged since 2010, at 6% (this is based on page views referred by a social media site). One change however: since 2010, Twitter has jumped one spot in the market share rankings, sitting at 3rd place in 2015.
My take on this:
• In 2015 Netflix is doing pretty well in leveraging consumer tech + infrastructure. However don't forget forget Netflix's humble past - shipping tangible stock (DVDs, how old-fashioned) and taking the time to build a strong customer base. It's this base that became the critical mass needed to carry Netflix forward to its present incarnation.
• Just because tech often grows and changes quickly doesn't mean that the market share of high profile ventures - like Twitter - should, or does.
2010.
Yes, a whole five years ago.
I am going to present just 4 bullet points: 2 facts and 2 comments.
• In 2010 Netflix were a DVD rental provider. In the US alone, they were shipping two million DVDs a day. Look at them now - and from a New Zealand perspective, you can hear more about them.
• Twitter's share of usage amongst the social media toolset remains unchanged since 2010, at 6% (this is based on page views referred by a social media site). One change however: since 2010, Twitter has jumped one spot in the market share rankings, sitting at 3rd place in 2015.
My take on this:
• In 2015 Netflix is doing pretty well in leveraging consumer tech + infrastructure. However don't forget forget Netflix's humble past - shipping tangible stock (DVDs, how old-fashioned) and taking the time to build a strong customer base. It's this base that became the critical mass needed to carry Netflix forward to its present incarnation.
• Just because tech often grows and changes quickly doesn't mean that the market share of high profile ventures - like Twitter - should, or does.
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